I’m a Singapore-based UI/UX Designer with over 8 years of experience across graphic design, art direction, and branding, now focused on designing intuitive, user-centred digital experiences with a strong visual foundation.

I have worked on digital projects for organisations across the government, education, and healthcare sectors, including Health Promotion Board (HPB), Singapore Institute of Technology (SIT), and Roche.

My background in visual design allows me to bring clarity, storytelling, and strong aesthetic craft into UX work. I translate complex ideas into simple, intuitive interfaces through research, user insights, and cross-functional collaboration.

I believe great interfaces balance visual appeal with research-driven design, making digital experiences both engaging and easy to use.

I’m proficient in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign, and After Effects), enabling me to bridge brand storytelling with functional, user-centred interface design.